In media and commercial partnerships.
In senior sales roles in luxury hotels.
Jess Atkinson is the founder of Evoke Associates and also owns Evoke Highland, a luxury travel company based in the Scottish Highlands. With nearly three decades of experience across radio, media sales, commercial partnerships and luxury hospitality, Jess has built a career grounded in relationships, sales performance and thoughtful, people-focused delivery.
Jess blends her skills bringing a commercial mindset, a service first attitude and a calm, solutions led approach, whether the brief is to build a sales strategy or deliver a live event.
Evoke Associates also works with a trusted network of experienced specialists Jess knows well and has collaborated with over many years. These are genuine partners when a brief requires deeper expertise, ensuring consistency, quality and a cohesive experience for every client.
Based in the Highlands and working UK wide, Jess brings experience, instinct and a grounded, human style that keeps things clear, organised and enjoyable to work on.
Clear, structured commercial and event expertise designed to move your business forward.
We build clear, practical sales frameworks and revenue plans that drive performance and support long term commercial success.
We support and mentor commercial sales teams, strengthening capability, structure and performance. Our approach builds clarity and confidence in how teams operate, helping leaders embed consistent, effective sales practices that drive sustainable results.
Support to elevate your sales approach enabling confident conversations, stronger pipelines and measurable results.
Onsite management that keeps your event running smoothly. Timelines, suppliers, run-of-show and real time decision making handled calmly and professionally.
Professional, attentive management that ensures guests feel looked after and everything runs seamlessly from arrival to close.
We work as an extension of your team, collaborative, capable and focused on delivering a polished result.
Refining guest journeys and touchpoints to ensure your brand feels elevated, thoughtful and consistent across every interaction.
Clear, confident narrative and communication that reflects who you are. Sophisticated, sincere and commercially compelling.
Hospitality expertise and multi sector experience, bringing a sharp commercial eye to every brief.
We bring a balance of strategic clarity, commercial discipline and calm, capable delivery that ensures every project is handled with focus and care.
Known for outperforming revenue targets, securing strategic partnerships and driving strong commercial growth.
We build the plan and deliver it, combining senior level strategy with hands on delivery.
Focused on outcomes, accountability and measurable impact.
Deep hospitality experience with cross sector capability and high standards in service and delivery.
Composed under pressure, trusted on site and always professional in front of clients, guests and partners.
Built on open communication, responsiveness and trust, working as a natural extension of your team from strategy through to delivery.
If you’re considering some additional support, I’m always happy to have an initial conversation. It’s an opportunity to talk through the brief, the context and what you’re hoping to achieve, and to see whether working together feels like the right fit.
Or email jess@evokeassociates.uk / Call +44 7557 418557